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General Climbing Discussion

Topic Date User
The Use of Sex in Marketing Climbing Products 19-Dec-2008 At 2:21:12 PM Cookie
I agree with Westie to some extent, If I saw a buff sexy guy advertising gear I probably wouldn’t bat an eye, and would be more interested in looking at gear placement etc... (unless it was comical and he was wearing tightie whites and selling nuts or something). However, I think it would work in the reverse… a hot chick selling gear would make me go “ooh, if I wear that I’ll look like that” (yes, I am a marketers dream) hence sex selling that somewhat. Ridiculously low BMI?? Where do I purchase one of those? I think I need one, will it improve my climbing :P

As for controversial scenarios, I can think of one involving hand jammies >:)

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